摘要
多年来,众多学者一直十分关注"牛鞭效应"对整个供应链上节点企业所造成效益的损失,其甚至对国家经济也会造成严重的影响。本篇文章从"牛鞭效应"的现象出发,分析产生的原因,并提出弱化"牛鞭效应"的策略。
Over the years, many scholars have been very concerned about benefit losses caused by ＂bullwhip effect＂ to node enterprises in the whole supply chain. The effect can even seriously influence national economy. This paper starts from the phenomenon of ＂bullwhip effect＂, analyzes the reasons and puts forward strategies to weaken the effect.
出处
《科技广场》
2014年第1期172-174,共3页
Science Mosaic
关键词
供应链
牛鞭效应
产生原因
解决策略
Supply Chain
Bullwhip Effect
Causes
Solving Strategy
