摘要
电子商务是一个新兴产业,互联网的高速发展对电子商务产生重要影响。文章对CtoC电子商务中的信用评价体制进行研究,提出了其存在的问题及改进的对策。采用改进的累积加权评分法建立CtoC的电子商务评价模型,辅以实例论证了该模型的可行性,为我国CtoC电子商务信用评价模型的发展提供了有益的参考。
The rapid development of the internet has a great impact on the new industry E-commerce. The credit assess system of the CtoC E-commerce was researched. The problems existing in it were discussed and measures were used to improve. The improved model of the cumulative weighted scoring method was used to settle the model of the CtoC E-commerce. An example was used to demonstrate lhe feasibility of the model, an useful reference was provided for the development of CtoC E-commerce for our country.
出处
《物流科技》
2014年第3期49-53,共5页
Logistics Sci-Tech
基金
福建省自然科学基金项目
项目编号:2012J01071
关键词
CTOC
信用评价
电子商务
改进模型
累积加权评分法
CtoC
credit access
E-commerce
the improved model
the cmmdative weighted scoring method
