摘要
经过调查研究发现，目前我国体育健身娱乐市场存在着多种经济成分并存、经营规模大小不等、经营项目多样和多档次服务等现象。体育健身娱乐市场存在部分项目增长过快、盲目上马、价格定位偏高、项目结构失衡、企业经营和市场管理不善等问题。
Investigations reveal that there exist a series of phenonena in China's sports entertainment market,such as the coexistance of multi-economic elements, different scales in business, the varieties and the multi-levelsin the operation. The article, therefore, suggests that some events develops too fast and somewhat blindly, with the prices too high, the structure not balenced and ill- managed buisiness.
出处
《成都体育学院学报》
CSSCI
北大核心
2000年第1期14-17,共4页
Journal of Chengdu Sport University
基金
国家社会科学基金!<关于有中国特色社会主义体育市场的研究>
