摘要
辽宁省设立新闻网站英语频道能满足国际化大省发展的需求,而网络媒体更适合对外展示辽宁。目前东北新闻网和大连天健网设有英语频道,具有栏目特色化、注重文化差异和关注省市热点的特色,但整体仍处于弱势,影响力有限。因此,要通过丰富内容设置,增加服务性栏目;加强媒体自身宣传力度,着力培养传媒专业人才;避免"中国式英语",力求语言标准化等路径进一步加强辽宁省新闻网站英语频道建设。
Liaoning province establishing English channels at its news websites can meet its demand of becoming an internationalized province; network media, furthermore, are more applicable to external display of Liaoning. Currently, hen.corn and runsky.com have already set up English channels, which specialize in characterizing columns, drawing attention to cultural differences and focusing on hot topics. Overall, however, the English channels are far from strong and produce limited influence. Therefore, to further strengthen the construction of English channels at the news webs tes of Liaoning province more contents should be added, more service columns be established, self promotion of the website media be further moved, more attention be paid to the professional media talents development, and ＂Chinglish＂ try to be avoided by speaking king English as much as possible.
出处
《沈阳农业大学学报（社会科学版）》
2013年第6期750-752,共3页
Journal of Shenyang Agricultural University(Social Sciences Edition)
基金
辽宁省社会科学界联合会项目(20111s1ktjyx-17)
大连市社会科学院立项课题(09DLSK146)
关键词
辽宁省
新闻网站
英语频道
特色栏目
专业人才
Liaoning province
news website
English channel
characteristic column
professional talents
