摘要
在分析客户特征分类理论的基础上,总结了目前主流的网页分类实现技术,并进一步分析了客户特征分类常用的挖掘算法及其适用场景,最后探讨了客户特征分类过程,为移动互联网中客户特征分类工作的开展提供了贴合实际的参考依据。
Based on the analysis of the characteristic of customer classification theory, the current mainstream webpage classification technology was summarized, and common mining algorithms and applicable scene of customer classification were deeply analyzed. Finally, the classification process of customer characteristic was discussed to provide practical reference for developing customer feature classification work under mobile internet.
出处
《电信科学》
北大核心
2014年第1期136-141,共6页
Telecommunications Science
关键词
客户特征
网页分类
数据挖掘
customer characteristic, webpage classification, data mining
