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员工工作态度、情绪劳动与顾客满意度的实证研究 被引量:11

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摘要 作为研究员工与顾客关系的经典模型,传统的服务利润链模型忽视了情绪及其他相关态度在其中的作用。因此,探讨员工工作态度、情绪劳动与顾客满意之间的关系具有一定的实际意义。研究结果显示,工作满意度对表层扮演有显著的正向影响,而对于深层扮演的影响并不显著,同时工作满意对组织承诺、顾客满意具有显著的正向影响;组织承诺对表层扮演、深层扮演具有显著的促进作用;深层扮演能够显著改善顾客满意,而表层扮演则对顾客满意无显著影响。
作者 占小军
出处 《江西社会科学》 CSSCI 北大核心 2013年第9期193-197,共5页 Jiangxi Social Sciences
基金 教育部人文社会科学研究规划项目"顾客-员工情绪感染机制及其对员工的作用机理研究"(12YJC630282) 江西省高校人文社会科学项目"服务员工情绪智力对服务质量影响机理的实证研究"(GL1217)
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参考文献10

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