摘要
会展专业人才的价值体现在解决行业问题的知识和技能上,也正是会展专业人才培养的基本要求,本文从会展企业业务内容,企业岗位需求、学生专业感知三个角度分析会展专业人才的专业性价值,为会展人才培养的定位,专业特色,课程设置等教育发展问题提供参考。
The value of MICE professionals is embod- ied in the knowledge and skills what are use to be solve the problem of the industry. That is the basic require- ments of the MICE professionals education. The article will analyse what is the value of MICE professionals from the business of exhibition enterprise, Position requirements, student perception. It can provide ref- erence for positioning of Exhibition Subject, develop- ing professional characteristics, setting thecurricu- lum.
出处
《特区经济》
2013年第10期212-215,共4页
Special Zone Economy
基金
电子科技大学中山学院<会展策划>教学团队项目
项目编号ZLGC2011JXTD18
