摘要
随着国家文化产业发展的深入以及民间文化消费需求的增长,近十年国内影视节展如雨后春笋般出现。国内影视节展作为文化大繁荣过程中重要的资本整合平台、文化传播平台、市场交易平台,聚焦这一历史时期影视节展的发展历程和现状,有助于进一步思考影展未来的总体发展走向和商业模式。通过对政府主流影展、社会支流影展、民间独立影展的分类梳理,论述了不同类型影展在国内的发展路径及未来趋势,并研究了主要影展的运作机制。借此,为影视节展商业模式的探索提供了文化资本、经济资本、社会资本相互置换的新路径。
With the deepening of cultural industry development and the increasing consumer demand of folk culture, China＇s domestic film festivals have sprung up in recent decade. In the process of booming and prospering culture, Domestic Film Festival is being an important capital integration platform, cultural transmission platform, the market trading platform. Focusing on this historical period of Film Festival development and current status of development can contribute to further reflections on the overall development trend and commercial mode of the future film festivals. With the classification of mainstream film festivals from government, social tributaries film and independent film festival, this paper discusses the different types of film festivals in the country＇s development path and future trends, and study the operating mechanism of the main festivals. Whereby, it provides the new route to explore business model for the film festival, where cultural capital, economic capital, social capital can be replaced by each other.
出处
《现代物业（中旬刊）》
2013年第7期100-103,共4页
Modern Property Management
基金
"国家级大学生创新创业训练计划项目"阶段性成果
项目编号201210337029
关键词
电影节展
文化产业
商业模式
Film festival exhibition
cultural industries
business models.
