期刊文献+

背景音乐在营销课中的巧妙运用

The Clever Use of Background Music in the Marketing Classroom
在线阅读 下载PDF
导出
摘要 首先,本文通过回忆营销课堂的一次案例讨论引出了背景音乐的话题;随后,本文提出了背景音乐在营销教学中的四大功效;最后,本文分别探讨了背景音乐在营销课堂中的运用技巧以及注意事项。 Firstly, the paper leads to file topic of the background music by recalling the case discussion in the marketing class. Secondly, the paper points out that the background music, has four advantages in the marketing teaching. Finally, the paper explores, the use skills and precautions in the marketing classroom.
作者 温韬
出处 《江苏商论》 2013年第1期12-14,共3页 Jiangsu Commercial Forum
关键词 背景音乐 市场营销 课堂教学 Background music Marketing Classroom teaching
  • 相关文献

参考文献3

二级参考文献11

  • 1郭文湘.让音乐飘进语文教学课堂[J].教育实践与研究,2005(05X):28-29. 被引量:3
  • 2Hotz,R.L.Music Stimulates Brain,StudyFinds. The Chicago Sun-Times . 1998
  • 3Lindsay D.So you want to be a rock & roll teacher. Teacher . 1999
  • 4Adrian Furnham,Kathryn Allass.The Influence of Musical Distraction of Varying Complexity on the Cognitive Performance of Extroverts and Introverts. European Journal of Personality . 1999
  • 5Felix U.The contribution of background music to the enhancement of learning in suggestopedia: A critical review of the literature. Journal of the Society for Accelerative Learning and Teaching . 1993
  • 6Hall J.The effect of background music on the reading comprehension of 278 eighth and ninth grade students. The Effects of Background Music on Primary School Pupils‘Task Performance . 2000
  • 7Kiger D.Effects of music information load on a reading comprehension task. Perceptual and Motor Skills . 1989
  • 8Rauscher,Frances D.Can music make Us More Intelligent?. American Music Conference . 1994
  • 9Robyn Boyle,Veronika Coltheart.Effects of Irrelevant Sounds on Phonological Coding in Reading Comprehension and Short-term Memory. The Quarterly Journal of Experimental Psychology . 1996
  • 10Salame Baddeley.Efects of background music onphonological short—term memory. Effects of Irrelevant Sounds onPhonological Coding in Reading Comprehension and Short—term Memory . 1996

共引文献1

相关作者

内容加载中请稍等...

相关机构

内容加载中请稍等...

相关主题

内容加载中请稍等...

浏览历史

内容加载中请稍等...
;
使用帮助 返回顶部