摘要
首先,本文通过回忆营销课堂的一次案例讨论引出了背景音乐的话题;随后,本文提出了背景音乐在营销教学中的四大功效;最后,本文分别探讨了背景音乐在营销课堂中的运用技巧以及注意事项。
Firstly, the paper leads to file topic of the background music by recalling the case discussion in the marketing class. Secondly, the paper points out that the background music, has four advantages in the marketing teaching. Finally, the paper explores, the use skills and precautions in the marketing classroom.
出处
《江苏商论》
2013年第1期12-14,共3页
Jiangsu Commercial Forum
关键词
背景音乐
市场营销
课堂教学
Background music
Marketing
Classroom teaching