摘要
在对福建省发展生态旅游的优势、劣势、机遇和威胁进行分析的基础上,运用SWOT矩阵模型,提出了福建省生态旅游发展的对策:把握时机,政府主导;加强区域合作,拓展客源市场;制定规范,保护生态;科学规划,构建生态旅游新格局。
Based on the analysis of superiority, weakness, opportunity and threat in Fujian provincial ecotourism development, the paper applied SWOT matrix model to propose its developmental strategies, such as seizing the opportunity under the lead of the government, strengthening regional cooperation to expand tourist market, making regulations to protect ecological environment, and making scientific planning to construct a new framework of ecotourism.
出处
《江西农业学报》
CAS
2013年第5期149-151,155,共4页
Acta Agriculturae Jiangxi
基金
国家社科基金项目(11BGL110)
福建省社科规划项目(2011B094)
