摘要
浙江省图书馆学会读者与用户研究分委会举办了"读者活动策划方案"大赛,参赛的活动策划方案呈现出活动主题口号化和地域化、形式多样化、组织多元化、宣传多方位等特点。这些成功的活动策划案例表明,公共图书馆在今后的读者活动策划过程中应重视策划创意、策划人才培养、策划绩效评估等。
＂Reader Activity Planning ＂ Contest was held by the Readers and Users Research Committee Division of ZheJiang Province Society for Library Science.These activity plannings have characteristics as followings： the sloganizing and regionalization of activity subjects,diversify of forms,the pluralism of organizations and the multiaspect of publicities.These successful plannings shows that public libraries should focus on the planning originality,the talented personnel training,and the planning evaluation in reader activity planning.
出处
《图书馆建设》
CSSCI
北大核心
2013年第4期17-19,共3页
Library Development
关键词
读者活动
公共图书馆
活动策划
Reader activity
Public library
Activity planning
