期刊文献+

调查方式与回答差异——基于湖南G县农村调查数据的分析

Survey Methods and Differences in Answers——An Analysis of Data from G County of Hunan Province
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摘要 使用相同的问卷对湖南G县农村民众采用面访与计算机辅助电访两种资料收集方式,对所得到的数据结果进行比较分析发现,因变量总体上无显著差异,但是其中一些数据结果存在显著性差异。差异存在的原因可能是面访与电访的特性、问卷测量内容特征以及中国人的"心理二重区域"现象共同作用的结果。结果差异提示我们注意资料收集方法对资料的影响。两种调查方式本身无优劣之分,在实际研究中,研究者应注意针对研究项目的特点选择合适的调查方式。 With the same questionnaire, the study collects data from the ru-ral people living in G County of Hunan Province by adopting face-to-face inter-views and CATI (computer assistant telephone investigation) respectively. Re-sults from a comparative analysis of these data show that while there is no marked difference in dependent variables, some data results show significant differences. These differences may be caused jointly by the nature of face-to-face interviews and CATI, contents of the questionnaire and the double psychology areas in Chinese people's minds. This reminds us of the influence of data collec-tion methods on the data. These two survey methods are neither good nor bad, but researchers should choose an appropriate method in accordance with the char- acteristics of the research project.
出处 《广西民族大学学报(哲学社会科学版)》 CSSCI 北大核心 2013年第1期122-127,共6页 JOURNAL OF GUANGXI MINZU UNIVERSITY:PHILOSOPHY AND SOCIAL SCIENCE EDITION
基金 2010教育部社科规划基金项目"中层理论视角下的农村社会矛盾及化解机制研究"(项目编号:10YJC840018) "湖南省情与决策咨询研究"立项课题(项目编号:0809BZZ9) 中南大学人文社科基金重点立项项目"乡镇社会内的利益博弈类型及政策启示"
关键词 调查方式 当面访问 计算机辅助电访 回答差异 survey methods face-to-face interviews CATI differences inanswers
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