摘要
21世纪以来,新媒体以异常迅速的态势蓬勃发展。以微博为代表的新媒体有着草根化、自主性强、发展快、应用广、作用大的特点,面对众多公共事件强势发声。而地方高校的新闻专业起步较晚,在办学层次、硬件、软件上和重点高校相比都有明显的不足。如何把握新媒体发展的浪潮,建立自己的办学特色,增强学生适应社会的能力,是每个地方高校都应深入思考的问题。
Since the 21 st century, new media has been in extremely rapid and flourishing development. The new media, represented by micro- blogging bears such characteristics as grassroots trend~ strong autonomy~ rapid development, wide application and great roles. It can have its own loud says facing various public events. The journalistic specialization at local colleges began late, so there are obvious disadvantages in temls of school - nmning level, hardware~ and software compared with those key universities. Thus every local college is supposed to take into consideration those problems, such as how to make use of the development of the new media how to establish their own school - running features, and how to enhance the students＇ ability to adjust to society.
出处
《上饶师范学院学报》
2012年第5期100-103,共4页
Journal of Shangrao Normal University
基金
江西省教育科学"十二五"规划重点课题<媒介融合背景下地方高校新闻传播类人才培养与服务社会能力研究>(10ZD063)阶段性研究成果
关键词
地方高校
新媒体
应用型人才
创新
local colleges
new media
practical talents＇, creativity
