摘要
1978年以来,《人民日报》对农民工这一特殊群体予以持续关注。通过主流政治文化生态视野下农民工媒介形象的变迁,即"生存者"形象—"发展者"形象—"融入者"形象,反映对农民工群体的话语意识的建构。党报视野中的农民工媒介形象建构对农民工媒介形象的塑造、农民工政策的制定产生了良好的舆论导向。
The newspaper of People's Daily has paid attention to the speciM group of migrant workers continuously since 1978. The paper reflects the construction of the discourse awareness through the change of the media image of the migrant workers, namely "survivor image"to "development image" to "fusion image" in the perspective of mainstream political culture ecology. The media image construction of the migrant workers in the view of party's newspaper has led good public opinion to the shape of media image of migrant workers and the policy formulation.
出处
《改革》
CSSCI
北大核心
2013年第2期88-97,共10页
Reform
基金
国家社会科学基金项目“改革开放以来‘农民工’媒介形象流变研究--兼论与中国城市化进程之关系”(批准号:09XXW007)
关键词
农民工
媒介形象
大众媒体
党报党刊
migrant workers, media image, the mass media, the party's newspapers and magazines