摘要
文化产业既具有文化的功能,也具有产业的功能。西藏发展文化产业既是促进西藏发展的重要途径,也是澄清西方误读的有效方式。近年来,西藏的文化产业有了一定的发展,但是在观念意识、产业结构、人才结构和管理体制等方面还存在一些问题。鉴于此,西藏的文化产业发展应遵循宏观战略路径、文化走出去路径、创意素材支持路径、知识产权保护、资金支持路径和人才支持路径等。
Culture industry has the function of both culture and industry.The development of culture industry in Tibet is an important way of promoting the development of Tibet and an effective way of clearing up the misunderstandings of Westerners.In recent years,Tibet＇s culture industry has made some progress,but there are still some problems existing in ideology,industrial structure,personnel structure and management system.Therefore,the development of Tibet＇s culture industry should take the approaches of macro-strategy,of ＂go-global＂ strategy,of innovative material support strategy,of intellectual property protection strategy,capital support strategy and talent support strategy,etc.
基金
2012年度国家社会科学基金青年项目"西方对我国文化误读的影响与应对策略研究"阶段性成果
项目号:12CKS026
关键词
西藏
文化产业
路径
Tibet
culture industry
strategy
