摘要
分析了汉字元素所具备的图形和意境特征,论述了汉字元素在现代包装设计中的体现方式,提出了汉字是现代包装设计的重要设计元素之一。进而分析了在现代包装设计中,结合汉字元素的视觉表现与丰富内涵,充分利用汉字元素在现代包装设计中的应用方式和设计技巧,从而使汉字元素的情感特征在现代包装设计中具有更广泛、更合理的设计表现。
It analyzed the Chinese character elements with graphics and mood features, and discussed the elements of Chinese characters in modem packaging design of a variety of expressions, so that the elements of Chinese characters was one of the important design elements of modem packaging design. It analyzed the external and internal beauty, combining elements of visual expression and the rich connotation of the Chinese characters. It made full use of the Characters elements in modern packaging design and design skills, so that the elements of Chinese characters emotional features of modern packaging design had a broader, more rational design performance.
出处
《包装工程》
CAS
CSCD
北大核心
2013年第2期134-137,共4页
Packaging Engineering
关键词
汉字元素
包装设计
应用方式
设计技巧
Chinese character elements
packaging design
application mode
design skills
