摘要
以自助游出境旅游者为研究对象,分析自助出境旅游兴起的原因及其消费行为特征,并从政府宏观调控、管理部门加强监管、旅游企业抓住商机等方面提出对策。
The domestic scholars on the outbound tourism research mainly concentrated on the outbound tourism consumption, tourism policy, tourism influence. This article will take self-help tourist as the research object, analyze the reasons for the rise of self-help tourism and consumer behavior.
出处
《成都电子机械高等专科学校学报》
2012年第4期73-76,共4页
Journal of Chengdu Electromechanical College
关键词
自助出境
旅游消费
行为特征
self-help outbound tourism
tourism consumption
behavior characteristic