摘要
通过企业走访、调查问卷和召开企业专家座谈会的形式,了解目前中小企业开展电子商务的状况及规模,调查企业对电子商务人才学历层次和能力层次的需求,对高职院校研究中高职电子商务专业培养目标定位、确定课程体系有一定的帮助和参考作用。
This paper mainly through the enterprise visits, investigation questionnaires and the convening of the enterprise in the form of a forum of experts to understand the condition and size of SMEs in e-commerce, survey demand for business-academic levels and capacity of e-commerce talent level,for higher vocational colleges to study e-commerce professional training target,curriculum system will be determined help and reference.
出处
《经济研究导刊》
2012年第28期321-324,共4页
Economic Research Guide
基金
广东省高等教育教学改革立项课题"高职教育电子商务专业标准与课程标准的建设与实践"资助(GZZD2011013)
关键词
高职类
电子商务
调研报告
人才需求
higher vocational education
e-commerce
investigation and research report
talent demand
