摘要
本论文基于我国度假酒店发展的实际情况,以加快推动我国休闲度假旅游发展,促进旅游产业优化结构、转型升级、提质增效为出发点,通过实地走访和顾客问卷回答等定量研究手段,抽样调查了云南省高星级度假酒店服务表现,结合度假酒店服务特点,运用酒店服务接触与服务绩效评价方法对度假酒店每个一线服务部门存在和面临的问题进行了深入分析和讨论,并对其服务的进一步完善和改进提出了建议。
In order to promote leisure tourism development in China, this study uses quantitative research methods to investigate service performance of every service encounter in observed resort hotels in Yunnan Province. Based on collected data, this study discusses the problems of the service management of resort hotels and gives suggestions to improve service quality of resort hotels.
出处
《学术探索》
CSSCI
2012年第5期117-120,共4页
Academic Exploration
关键词
度假酒店
一线服务部门
服务绩效
resort hotel
frontline service department
service performance
