摘要
从气象信息传播的效果入手,阐述了气象短信在气象信息传播中的优势以及营销推广策略。
Meteorological Short Message is a kind of service products which has news, popularization, and humanization, with advantages of high transmission speed, wide spread and so on. From the effects of meteorological information transmission, this paper has discussed the adventages of meteorological short message in information dissemination and marketing strategies.
出处
《内蒙古气象》
2011年第6期125-126,共2页
Meteorology Journal of Inner Mongolia
关键词
气象短信
营销
推广
策略
meteorological short message
marketing
popularization
strategy
