摘要
公共档案馆与大众传媒的合作虽然在不断深入,但目前合作效果仍然不理想。为寻求档案社会化传播的新途径,提出了一种基于媒介产业价值链的馆媒合作方式。在这种深度合作下,就档案馆如何选择最佳合作对象,如何有效参与媒介产业价值链作了深入分析,以此希望能改变现状。
In spite of the satisfactory at present.In cooperation model based deepening cooperation of public archives and mass media,the effect is still not order to seek new ways of social communication of archives,the paper proposes a on the perspective of media industry value chain.In this case,the author analyses how to choose the best partner for archives,and how to participate in the media industry value chain effectively, so as to change the status quo.
出处
《档案学研究》
CSSCI
北大核心
2012年第1期46-48,共3页
Archives Science Study
关键词
馆媒合作
媒介产业价值链
公共档案馆
Public archives and mass media cooperation
Media industry value chain
Public archives
