摘要
针对生态环境因素在城市品牌建设中所起到的重要作用,西安欲建国际化大都市,实现未来的可持续发展,提高城市在人居、旅游及文化方面的影响力。必须正视现已存在的各类环境污染问题。着力从改善生态环境入手,协调环境与品牌建设之关系,通过规划、项目操作、理念宣传等手段更新原有城市品牌,提升城市环境价值。
In view of the important role the ecological environment played in city brand building, Xi＇an has to face the various types of environmental pollutions at the moment, since it is to be constructed to an international metropolis, to achieve sustainable development in the future and to enhance the urban influence in human residents, tourism and culture. So, efforts to improve the ecological environment, to coordinate the relationship between environment and city brand building through the planning , project operation, publicity and other means, to original concept of city branding must be made to enhance the value of the urban environment.
出处
《西安文理学院学报（社会科学版）》
2011年第6期20-25,共6页
Journal of Xi’an University(Social Sciences Edition)
关键词
城市品牌
城市生态
环境污染
西安
city brand
urban ecology
environmental pollution
Xihn update the
