基于中国电子商务企业下的核心竞争力研究

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摘要本文首先通过国内外学者对核心竞争力的理论研究来对企业核心竞争力的本质进行了探究，继而根据电子商务与传统行业的交叉对核心竞争力做出分类，最后对电子商务企业塑造核心竞争力提出对策和建议，来帮助企业精准定位并提高效益。

作者戎姝霖胡明征刘蒙

机构地区山东大学（威海分校）商学院

出处《中国电子商务》 2011年第5期11-11,共1页 E-commerce in China

关键词电子商务企业核心竞争力知识能力

参考文献3

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中国电子商务

2011年第5期

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