摘要
本文就吉林省电视广告产业的现状、存在问题、自身优劣势等一一展开分析,试图为吉林等经济欠发达省份电视广告产业的发展寻求有效的对策路径。
This paper analyzed the situation, existing problems and its own advantages and disadvantages of television advertising industry in jitin province, etc. Tried to seek effective provinces such as jilin. path for television advertising industry in less-developed
出处
《现代广告》
2011年第7期76-82,共7页
Modern Advertising
关键词
电视
广告
电视广告
广告产业
television
advertising
television advertising
advertising industry