摘要
2010年上半年电视相亲类节目以异乎寻常的热度和速度占据了各大卫视的黄金时间,引发了收视热潮及卫视间的激烈竞争。究其原因,从控制分析看,节目策划契合了社会热点;从内容分析看,节目大胆跨界与创意混搭的真人秀;从媒介分析看,此类节目为融合背景下的多渠道传播;从受众分析看,它突破了局限的大多数;从效果分析看,收视率与话题齐飞、热议共争议一色。
Blind Date Show took up the prime time of each provincial TV with the unusual heat and speed during the first half of this year,which resulted in the TV rating boom and led to fierce competition among provincial TV stations.The Blind Date Show was even concerned and remedied by SARFT for the oriented problem.According to the typical Lasswell model in Communication,the thesis explores why Blind Date Show on TV is popular again from five aspects： coercion,content,media,audience and effect.Taking the morphological development of TV as the background,the thesis also proposes the sober thinking from the analysis on the hot phenomenon and reflects the surviving way of such Blind Date Show on TV.
出处
《安庆师范学院学报（社会科学版）》
2011年第3期101-104,共4页
Journal of Anqing Teachers College(Social Science Edition)
关键词
电视相亲节目
传播模式
反思
blind date show on TV
transmitting mode
reflection
