摘要
文中结合我国民营快递企业的实际,介绍了目前快递业进入电子商务领域的情况,着重分析了跨界经营的原因,并用SWOT方法分析了其中的优势与劣势、机会与威胁,进一步提出相应的建议。
This paper sums up the current situation of express delivery which is entering the field of electronic commerce,analyzes the reasons for cross-border operations.Meanwhile,this paper analyzes the strengths and weaknesses,opportunities and threats with the SWOT.In addition,further proposals are recommended.
出处
《物流工程与管理》
2011年第1期92-93,96,共3页
Logistics Engineering and Management