摘要
迷是深度沉迷于媒介文本的受众,是媒介工业的产物。以哈利.波特迷为例,分析网络媒介迷的同人写作意涵,提出迷群以网络为平台,拼贴文本以获得快感;追踪偶像文本,往返于虚拟与现实之间,投射自我于文本,凝视并反思自我;在虚拟社区中构建在线身份,寻找群体认同。按照"说话"和"受话"这一表面现象划分传者与受者已难以把握受众角色的内在不稳定性和复杂性,受众研究呈现出更为多向面的趋势。
Fans as the product of media industry is the kind of audience who are indulged in media texts.This paper takes Harry Potter fans as the case and analyses the implication of the fan fiction writing.These fans rewrite texts on the Internet to get the pleasure,pursue idol text,wonder between virtuality and reality,project selves on the text,gaze on and rethink about selves,construct online status and gain their group identity.The meaning of the word ＂audience ＂ is changing in the new context and audience research tends to be more multidimensional.
出处
《南京邮电大学学报（社会科学版）》
2010年第4期33-38,共6页
Journal of Nanjing University of Posts and Telecommunications(Social Science Edition)
