基于ACSI的经济型酒店顾客满意度测评模型被引量：54

On the Testing Model of Customers' Satisfaction in Budget-type Hotels Based on the Framework of ACSI

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摘要文章基于美国顾客满意指数(ACSI)模型,根据经济型酒店的顾客需求结构,提出了针对经济型酒店的消费者满意度评价指标体系,构筑了相应的概念模型,并通过实证研究对该测评模型的实用性和有效性进行了验证。 Based on the model of American customers ＇ satisfaction index（ACSI） and the structure of customers ＇ requirements in budget-type hotels,the paper proposes customers＇ satisfaction assessment system and constructs a corresponding concept model.The practicality and validity of the model is also tested through empirical study.

作者沈涵

机构地区复旦大学旅游学系

出处《旅游学刊》 CSSCI 北大核心 2011年第1期58-62,共5页 Tourism Tribune

基金复旦大学文科科研推进计划"金苗"项目基金(10JM002)资助~~

关键词经济型酒店顾客满意度测评模型 budget-type hotel customers＇satisfaction testing model

分类号 F719 [经济管理—产业经济] F274 [经济管理—企业管理] F224 [经济管理—国民经济]

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参考文献11

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