摘要
近年来全国各地掀起了非物质文化遗产旅游热。国内非物质文化遗产转型为旅游产品的实践中形成了以博物馆、主题公园与实景舞台剧为主导的三种主要模式。文章在综合比较以上三种主要模式的基础上,结合西藏非物质文化遗产的实际以及西藏独特的区情,提出西藏非物质文化遗产旅游产品化的自身模式。
Culture is the essence of tourism. With the name of the cultural tourism, the intangible heritage has become the most important and valuable item. There are three dominant modes of transforming domestic intangible cultural heritage into tourism products, which are the museum, the theme park, the real-life scenery stage. Based on comprehensive comparison of the three main modes and Tibet intangible cultural heritage, as well as Tibet's unique regional situation, the paper proposes a unique mode of transforming Tibet's intangible cultural heritage into tourism products.
基金
国家民委基金项目"西藏旅游文化研究"(项目号:09XZ07)
西藏民族学院一般项目"西藏非物质文化遗产保护与旅游开发模式研究"(项目号:09MYY08)阶段性成果
关键词
西藏
非物质文化遗产
旅游产品
开发模式
Tibet
Intangible cultural heritage
Tourism products
Transformation mode