摘要
通过文献研究法,系统总结"走出去"战略实施后出版学界关于中国出版业国际化发展的研究成果。从出版业"走出去"战略的内涵和必要性,以及"走出去"战略视域下中国出版业国际化发展的影响因素、方式、策略四个方面进行综述,并指出"走出去"战略视域下出版业国际化发展研究的局限性。
This article systematically summarizes the research on the internationalization of Chinese publishing industry after implementation of "going out" strategy through literature research.The article reviews from four aspects,the notion and necessity of "going out" strategy of publishing industry,the influencing factors of publishing industry's internationalization,the ways of publishing industry's internationalization,and the strategies of publishing industry's internationalization under the background of "going out" strategy.It also points out the limitations of the research on the internationalization of publishing industry under the perspective "going out" strategy.
出处
《出版科学》
CSSCI
2010年第5期52-56,51,共6页
Publishing Journal
基金
教育部人文社会科学研究2008年度一般项目"中国出版企业国际化模式研究"(08JA860013)的阶段性研究成果之一
关键词
中国出版业
“走出去”战略
国际化
出版企业
China's publishing industry "Going out"strategy Internationalization Publishing enterprise