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衡水湖旅游的SWOT分析 被引量:4

SWOT Analysis on Tourism in Hengshui Lake
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摘要 衡水湖地处河北衡水境内,原生态旅游资源非常丰富.本文运用SWOT分析方法对衡水湖旅游的优势、劣势、机遇和威胁进行了具体分析,以期为衡水湖旅游的进一步发展提供理论依据. Hengshui Lake is located in the territory of Hengshui in Hebei province,which has abundantly original eco-tourism resources.This paper carries out a detailed analysis on Hengshui Lake tourism strengths,weaknesses,opportunities and threats,which aims to provide theoretical basis for the further development of Hengshui Lake tourism.
作者 刘国荣
出处 《衡水学院学报》 2010年第4期40-41,共2页 Journal of Hengshui University
关键词 衡水湖 旅游 SWOT分析 Hengshui Lake Tourism SWOT analysis
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