摘要
随着经济的发展和人民群众日益增长的精神文化需求,电视产业已成为我国市场经济中不可或缺的一部分。深入研究电视产业生态环境,能充分发挥电视产业对我国经济和社会发展的重要作用。文章以电视湘军为例,对电视产业生态环境中存在的问题及创新机制进行研究,对我国电视产业的发展略有裨益。
With the economy development and people＇ s increasingly mental cultural needs, television industry has become a ncessary part of Marketing Economy. Deeply study on the television industry economy environment can exert the important function to the economy and social development in China. We take Hunan Television as an example to study on the problems and innovation measures of television industry ecology environment, and hope that can benefit the development of television industry.
出处
《湖南工业职业技术学院学报》
2010年第2期32-33,共2页
Journal of Hunan Industry Polytechnic
基金
2008-2009年湖南省情与决策咨询研究课题"构建湖南电视产业生态环境及策略研究"的研究成果之一。项目批准号0809BZZ97
关键词
电视产业
生态环境
创新机制
television industry
ecology environment
innovation measures
