摘要
新疆主流媒体的传播语种在全国各级媒体中是最多的,但精品栏目、高端节目还没有形成大的气候,这一方面和新疆的环境因素、受众的认识水平、欣赏水平有关,尤其是跟新疆少数民族风俗习惯的特点有关。因此,主流媒体要搞清传播习俗对社会生活发生的作用,使传播习俗能够对社会生活发挥积极的、正面的作用,并防止其产生负面的、消极的影响。
Xinjiang mainstream media are the most nationwide in the number of languages used. However, premium-quality columns and high-end programs are still not prosperous, which has a lot to do with Xinjiang's environment, the audience's recognition levels and appreciation levels, and especially with Xinjiang ethnic minorities' customs. Thus, the mainstream media must clearly know the effect of customs publication on the social life to make customs publication play an active and positive role in the social life and to avoid a negative and passive role.
出处
《新疆大学学报(哲学社会科学版)》
CSSCI
2009年第6期73-77,共5页
Journal of Xinjiang University(Philosophy and Social Sciences)
关键词
新疆
主流媒体
少数民族
传播互动
Xinjiang
Mainstream Media
Minority Nationalities
Media Interaction