摘要
当今社会,各种各样的传播媒介充斥着我们的日常生活,各种各样的信息涌入大众的视野,传媒业面临着越来越大的压力和挑战。在突发事件引发的危机传播中,新闻传媒应如何进行正确的舆论引导,如何把握自身的媒介话语权,面对突发事件如何进行危机传播,是新闻媒介不得不面对的现实问题。
Nowadays, our daily life is filled with various media. Much information is pouring into the masses of vision, and the media diffusion caused by emer media discourse power, industry is faced with more and more tremendous pressure and challenge. In gency, how the news media guide the public opinions correctly, how they grasp and how they promulgate the crisis when facing with emergency are the pro news media must face.
出处
《重庆邮电大学学报(社会科学版)》
2010年第1期75-78,共4页
Journal of Chongqing University of Posts and Telecommunications(Social Science Edition)
基金
重庆市教委人文社会科学基金资助项目:和谐社会构建中的媒介生态环境建设研究(09SKF13)
关键词
危机传播
新闻媒介
媒介形象
形象构建
crisis diffusion
news media
media image
image construction the filed crisis their own blems the