摘要
在西方,信任作为企业的重要无形资源,自古就受到思想家们的重视,心理学家自20世纪50年代开始对信任进行实证研究。在20世纪八九十年代,信任成为西方社会科学界的一个热门课题。但在我国,信任在社会科学中一直以沉默的面孔出现,没有成为中心课题,有关企业信任问题的理论探讨和实证研究更是缺乏。从企业资源理论与竞争优势的关系研究出发,探讨了企业信任这一关键资源与企业竞争优势的理论和实证研究,并综合演绎论和学习理论,构建了企业信任资源与持续竞争优势理论模型。
In the west ,trust as a corporate important intangible resource has been paid attention by the thinkers from ancient era, phychology experts began the empirical study on the trust on the 1950＇s. In 80 and 90 decades ,trust became the hot task of west social sciences. But in our country,trust is silent in the social sciences and is not the center task,the theory and empirical study on it is scarce. The paper begins with the relation study of corporate resource theory and competitive advantage, discusses the criterion and empirical study of the key resource of corporate trust. Moreover, it integrates the deduction and learning theory, establishes the dynamic theory model of corporate resource and sustained advantage.
出处
《湘潭大学学报（哲学社会科学版）》
CSSCI
北大核心
2009年第6期63-67,共5页
Journal of Xiangtan University:Philosophy And Social Sciences
基金
中国博士后科学基金课题(项目编号:20080441253)
湖南省课题(0808055B和08YBA041)
湘潭大学课题(08JM06054)
关键词
企业资源理论
信任资源
持续竞争优势
corporate resource theory
trust resource
sustained competitive advantage
