摘要
作为市场竞争主体的企业,了解自己和其他同行企业的竞争力水平和状况至关重要。本文采用主成分分析法以房地产行业为例设计了竞争力评价指标体系、建立竟争力评价模型,从定量角度探讨了企业应该怎样如何提高竞争力。对进一步加强企业运营管理、提高效益起到一定的借鉴作用。
As the main players in the market competition, it is crucial to understand competitiveness level of itself and other enterprises of the same trade. Using principle component analysis and taking real estate industry, the paper designed the competitiveness evaluation indicator system, established competitiveness appraisal model and discussed how the enterprises to improve their competitiveness from the point of view of quantification, which will take on the role of reference for further strengthening enterprises operation management and improving economical performance.
出处
《铜仁学院学报》
2009年第6期78-80,共3页
Journal of Tongren University
关键词
竞争力
主成分分析
评价指标
Competitiveness
Principle component analysis
Evaluation indicator