6Thomas L. Online marketing[M]. New York: McGraw Hill, 2011 : 1-34.
7Ardath A. E-marketing strategies for the complex sale[M]. New York: McGraw Hill, 2010 : 4-12.
8Chiou WC, Lin CC,Perng C. A strategic framework for website evaluation based on review of the literature from 1995-2006 [J]. Information Management, 2010, 47: 282-290.
9Woods DK. Realizing your marketing influence,part 1 :meeting patient needs through collaboration[J]. JONA, 2002, 32(4): 189-195.
