摘要
简述广州市举办的部分园林文化展览情况,分析游客对园林文化展览的内容、形式等多方面需求。以近年广州文化公园展览策划为例,从正反两方面进行剖析,充分肯定同期多处、同类同地多次举办的园林文化展览,提出必须因时因地采用差异定位策划,是使展览对游客产生新鲜感和吸引力,使展览举办成功的关键所在。
This paper depicts briefly current situation of landscape culture exhibition in Guangzhou.The content and forms of the requirements by the visitors for the exhibition were analyzed.The necessity of different orientation of holding a successful landscape culture exhibition which are held at the same place in the same time or at the same place with several times were discussed by a case study in Guangzhou Culture Park from both positive and negative experiences.Different orientation in time and locadon is a key for a successful exhibition to keep attraction and novelty to the visitors.
出处
《广东园林》
2009年第3期9-13,共5页
Guangdong Landscape Architecture
关键词
园林文化
差异定位
展览策划
广州文化公园
Landscape Culture
Different Orientation
Exhibition Planning
Guangzhou Culture Park
