摘要
以公益广告产生的必然性,阐述了公益广告倡导和宣传的主题:人的自我关怀;人与人之间的关爱;人与社会的协调;人与社会、自然三者之间的和谐共生。"寓教育人"有利于社会主义精神文明的建设,加强社会的和谐程度,从而为我国构建和谐社会"添砖加瓦"。
This paper thinks it necessary to produce commonweal advertisement. The authors argues about the advocacy and propaganda theme of commonweal ad such as self care, loves between people, co-ordination between man and society, harmony Symbiosis among man, society and nature. In order to set up a harmonious society in China, ＂Making education in happiness＂ is in favor of building a socialist spiritual civilization, strengthening social harmony degree.
出处
《邢台职业技术学院学报》
2009年第2期84-86,共3页
Journal of Xingtai Polytechnic College
关键词
公益广告
和谐社会
主题
commonweal advertisement
a harmonious society
theme
