摘要
本文从核心竞争力的内涵着手,分析了中小企业核心竞争力的现状,提出了构建中小企业核心竞争力的策略。
Searching from the connotation of core competitiveness, this paper has analyzed on the current situation of the core competitiveness of small and medium-sized enterprises and has launched a strategic study on its construction.
出处
《中国市场》
2009年第6期156-157,共2页
China Market
关键词
中小企业
核心竞争力
品牌
文化
创新
small and medium -sized enterprises
core competitiveness
brand
culture
innovation
