摘要
未来企业的壮大与发展离不开对现有资源的把握,稳固对大客户的关系尤其重要。创新与控制更是一把双刃剑,在激烈的市场竞争中谁先把握住了客户的需求心理,谁能在处理客户关系中能不断创新优化控制这种关系,谁便能在业务中立于不败之地。
The expansion and development of the future enterprises need to grasp the existing resources and to stabilize the relationship with the key customers is of prime importance. Innovation and control is a double-edged sword. In the hot market competition, the person who grasps the needs of the customers first and who can innovate, optimize and control the relationship with the customers can remain invincible.
出处
《长沙通信职业技术学院学报》
2008年第4期38-41,共4页
Journal of Changsha Telecommunications and Technology Vocational College
关键词
伙伴关系
关系创新
关系控制
partner relationship
relationship innovation
relationship control
