摘要
美国"从人主义"的汽车保险制度、英国"完全市场细分"的汽车保险制度和德国的汽车分级保险制度具有很好的借鉴作用。我国车险市场化改革是一个长期渐进的过程。保险公司应该拓宽车险销售渠道,开发具有特色的保险产品及相关服务。
The system of Automotive Insurance as hu-manism in U.S.A., as market segmentation in Britain and as grades in Germany are very worth reference. The re-form in auto insurance marketability in our country is a gradual process. The insurance companies must open up sales channels and developed the distinctive products as well as the relevant service.
出处
《特区经济》
北大核心
2008年第10期131-132,共2页
Special Zone Economy
关键词
汽车保险
从人主义
销售渠道
保险产品
automotive insurance
humanism
sales chan nels
insurance products