摘要
农业是国民经济的基础,农产品的绿色营销是实现生态农业可持续发展的必由之路。本文重点分析农产品绿色营销中的若干问题,针对其中的问题,提出了激发绿色市场需求、营造绿色营销环境、应用绿色生产技术、实施绿色产业集群、构建绿色市场营销体系等方面的对策。
Agriculture is the foundation of the national economy. The green marketing of agricultural products is the only way to achieve sustainable development of ecological agriculture. This article focused on some problems of green marketing of agricultural products and put forward some countermeasures to stimulate green market demand, build a green marketing environment, use green manufacturing technology, develop industrial cluster and establish green marketing system.
出处
《中国市场》
北大核心
2008年第32期73-75,共3页
China Market
关键词
农产品
绿色营销
绿色消费
绿色环境
agricultural product
green marketing
green consumption
green.environment