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网络公司应对直播卫星竞争的几点探讨

Discussion on CATV Network Company Reaction of DBS Competition
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摘要 直播卫星的成功发射,使免费收看数字电视而带来电视革命性的变化,对有线网络公司是强有力的竞争和冲击,如何应对?重点探讨阐述了网络公司有线数字电视的竞争优势及应对直播卫星竞争的办法。 With the successfully of the DBS launch, it leads to the possibilities programs, a revolutionary change in TV industry has been carried out. It is the CATV network. How to do with it? This essay mainly discusses the on the DBS competition. for customers having free TV a strong competition and impact to advantages of network and how to react
作者 杨韬
出处 《中国有线电视》 2008年第8期801-803,共3页 China Digital Cable TV
关键词 直播卫星 有线电视网络 数字电视 竞争 DBS( Direct broadcast satellite) CATV network digital TV competition
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  • 1原磊.商业模式体系重构[J].中国工业经济,2007(6):70-79. 被引量:290
  • 2Armstrong M,Woods H. Public Service Broadcasting in the Digital World. UCL Working Paper, 2007.
  • 3Gal-Or E,Dukes A. Minimum Differentiation in Commercial Media Markets. Journal of Economics & Management Strategy,2003,12(3):291-325.
  • 4Bourreau M. Mimicking vs. Counter-programming Strategies for Television Programs. Information Economics and Policy,2003,(15):35-54.

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