摘要
出版业的发展经历了两次飞跃,第一次是商业出版的形成,第二次是现代出版产业的形成。商业出版出现的背景是大众阅读市场的形成、版权保护的完善。商业化使出版摆脱为宗教服务的狭窄范围,以市场销售作为出版业发展的赢利模式;国际出版市场的形成,在出版企业、出版资源配置、出版利润、出版技术等方面,使出版业产生了第二次飞跃。这两次飞跃都是历史性的,第一次使出版业得以成形,第二次则培育了现代出版业。
There are two milestones during the development of publishing industry, one is the emergence of commercial publishing; the other is the emergence of modem publishing industry. Commercialization makes the publishing industry build a new profit model, which results in the emergence of publishing industry. Internationalization is the driving force for the development of modern publishing industry, which expands the publishing market, forces various publishing houses to grow stronger and stronger, and then form transnational publishing groups.
出处
《出版科学》
2007年第5期35-37,16,共4页
Publishing Journal
关键词
现代出版业
商业出版
出版国际化
Mordem publishing industry Commercialization Internationalization