摘要
针对现行电子商务B2B交易模型的缺陷,结合我国市场诚信体系尚未成熟的实际情况,构建了一种更为实用的BAB(Business-Agent-Business)电子商务参考模型。BAB交易模式的重点在于“A”,即全程监管交易过程。在该模型中,第三方电子交易中心能够控制交易过程中的信息流,通过发放电子货币作为交易媒介物以代替银行控制和监管资金流,并通过与大型第三方物流企业联盟来控制物流配送信息进而控制物流,实现了电子交易过程中信息流、资金流和物流的有效集成,降低了买卖双方的交易风险。采用电子货币作为交易媒介物还解决了参与网上交易的众多中小企业的资金短缺问题。以上这些都促成了企业参与电子商务目的的实现。
Considering the disadvantages of the present E-commerce B2B dealing flow and the immaturity of trust system in our country, this paper gives a more practical dealing model： BAB（ Business-Agent-Business）. The focus of BAB is ＂A＂, meaning that the dealing flow is supervised throughout the process. In this new model, electronic center can supervise the information tlow of dealing. By putting electronic cash into circulation, it also can supervise the capital flow of dealing instead of bank. Through the alliance with the large third party logistics enterprise, electronic center can control the information of distribution, and further more, control logistics after online dealing. As a result, the integration of information flow, capital flow and logistics can be realized, and the dealing risk of buyers-sellers is controlled effectively. Meanwhile, the adoption of electronic cash during dealing flow gives a solution to the lack of capital in SMEs participating in online dealing through electronic center. All mentioned above accelerate the realization of object of enterprises that participate in E-commerce.
出处
《工业工程》
2007年第3期1-5,共5页
Industrial Engineering Journal
基金
国家软科学基金资助项目(2003DGQ2D090)
