期刊文献+

基于概念描述数据挖掘的培训行业重点客户研究 被引量:2

基于概念描述数据挖掘的培训行业重点客户研究
在线阅读 下载PDF
导出
摘要 利用数据挖掘的概念描述技术,采用t-权及d-权,进行了培训行业重点客户目标类和对比类的特征化和对比分析,通过对t-权及d-权的量化规则分析,得出了培训行业重点客户特征:拥有会员卡,外语水平比较低,市内高校的在校学生。 Concept description of data mining was used to calculate t - weight and d - weight of target - class and comparision- class of VIP customer of training industry. According to the quantitative nile of t - weight and d - weight, the characteristics of VIP customers of training industry are drawn: the member card holder, university's students within the city, foreign language level under middle.
出处 《现代情报》 北大核心 2007年第4期207-209,共3页 Journal of Modern Information
关键词 数据挖掘 概念描述 重点客户 培训行业 data mining concept description VIP customer training industry
  • 相关文献

参考文献4

二级参考文献14

  • 1Adomavicius, G. and A. Tuzhilin, "User Profiling in Personalization Apilcations through Rule Discovery and Validation" [ J ]. KDD - 99, pp. 377 - 381, San Diego, CA, U. S. A. , 1999.
  • 2Berry, M. J. A. and G. Linoff, " Data Mining Techniques : for Marketing, Sales, and Customer Support" [ M ].New York: John Wiley & Sons, 1997.
  • 3Bonchi, F. , F. Giannotte, G. Mainetto and D. Pedreschi, "A Classification - Based Methodology for Planning Audit Strategies in fraud Delection" [J]. KDD -99,pp. 175 - l184,San Diego,CA,U. S. A. ,1999.
  • 4Pyle, D. "Data Preparation for Data Mining," [ M ]. San Francisco: Morgan Kaufmann, 1999.
  • 5Shawe - Taylor, J. , K. Howker and P. Burge, "Detection of Fraud in Mobile Telecommunications" [ J ].Information Security Technical Report, Vol. 4, No. 1, pp. 16 - 28,1999.
  • 6Jiawei. H, Micheline. K. Data Mining Concepts and Techniques[M]. China Machine Press, 2001.
  • 7Dempster. A, Laird. N, and Rubin. D. Maximum Likelihood from Incomplete Data Via the EM Algorithm[J]. Journal of the Royal Statistical Society,1977.
  • 8Thiesson. B, Meek. C, Chichering. D and Hecherman. D. Learning Mixture of DAG Models [J].Technical Report MSR- TR- 97 - 30, Microsoft Research, Redmond, WA, 1997.
  • 9Alex B Stephen S Kurt T.建构面向CRM的数据挖掘应用[M].北京:人民邮电出版社,2001.19-66.
  • 10Jiawei Han, Micheline Kamber.DATA MINING - Concept and Techniques(Canada)[M].北京:高等教育出版社,2001.

共引文献31

同被引文献20

  • 1任长江.体验式培训及其兴起的深层次原因[J].中国人力资源开发,2004,21(8):43-45. 被引量:31
  • 2刘平.基于产品服务的制造企业战略选择[J].江西社会科学,2006,26(1):138-140. 被引量:15
  • 3方清华.信息增值服务——从文献服务到知识服务[J].图书情报工作,2006,50(11):29-32. 被引量:32
  • 4Kim WC,Mauborgne R. Value innovation:thestrategic logic of high growth. Harvard Business Review,1997,75(1):103.
  • 5Abhijeet Singh. Private school effects in urban and rural India: Panel estimates at primary and secondary school ages. Journal of Development Economics,2015,113: 16-32.
  • 6Kai Wang -. Determinants of mobile value-added service continuance: The mediating role of service experience. Information and Management,20l5,52(3):26l-274.
  • 7TimR. Sassa,AnastasiaSemykinab,DouglasN .Harrisc. Value-added models and the measurement of teacher productivity. Economics of Education Review,2014,38:9-23.
  • 8Cassandra M. Guarino, Michelle Maxfield, Mark D. Reckase, Paul N. Thompson.An Evaluation of Empirical Bayes' s Estimation of Value-Added Teacher Performance Measures. Journal of Educational and BehavioralStatisti cs,2015,40(2):190-222.
  • 9JuhoSoinio,KariTanskanen,MaxFinne. How logistics-service providers can develop value-added services for SMEs: A dyadic perspective. International Journal of Logistics Management,2012,23(1):31-49.
  • 10Ling Zhao, YaobinLu,LongZhang,Patrick Y.K. Chau. Assessing the effects of service quality and justice on customer satisfaction and the continuance intention of mobile value-added services: An empirical test of a multidimensional model. Decision Support Systems,2012,52(3):645-656.

引证文献2

相关作者

内容加载中请稍等...

相关机构

内容加载中请稍等...

相关主题

内容加载中请稍等...

浏览历史

内容加载中请稍等...
;
使用帮助 返回顶部