摘要
自2004年12月我国零售业全面对外开放以来,连锁零售业的竞争日趋激烈。我国本土连锁零售企业要积极的面对外资企业的挑战,寻找与外资企业之间存在的差距,分析自身在规模、管理、技术上存在的问题,对症下药并采取相应的对策,以提高我国连锁零售企业的行业集中度及市场竞争力。
Chinese retail industry has been completely opened since Dec. , 2004. Thus the competition of chain - retail is getting fiercer than ever before. Native chain -retailers should be positive to meet the challenges, seek the disparity existing between the native and overseas - funded enterprises, perfect themselves in case of scale, management and technique, so as to improve Chinese chain- retailers'concentration ratio and competitive power in the market.
出处
《商业研究》
北大核心
2007年第3期30-33,共4页
Commercial Research
基金
上海高校优秀青年教师后备人选资助科研项目
项目编号:04YQHB161
关键词
连锁零售业
行业集中度
竞争力
chain retail trade
industry concentration ratio
competitive power