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摘要 Most Influential Transnational Companies in 20052005 was an eventful year for fast-food giant KFC,but the company earned an en-hanced reputation among Chinese consumers for its successful handling of the Sudan Red 1 crisis.

出处《China Today》 2006年第3期34-35,共2页 今日中国(英文版)

分类号 F126.1 [经济管理—世界经济]

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2006年第3期

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