摘要
运用文献资料、调查访问、综合分析等方法,对我国职业体育俱乐部投资环境进行了探讨和研究,认为,从宏观环境和微观环境来看,我国职业体育俱乐部投资环境主要包括政治环境、经济环境、市场环境、人力资源环境等4个基本要素。目前,我国在职业体育俱乐部投资环境方面还存在许多缺陷,为了保护我国职业体育俱乐部投资主体的利益,促进职业产业化的良性发展,应加大对我国职业体育俱乐部投资环境政策支持力度,营造良好职业俱乐部投资环境。
Through method of documentation, investigation, interview and comprehensive and analysis, it is discussed and researched on environment of investments professional sports club in China. Based on environment of macro and micro, environment of investments professional sports club in China should include political environment, economic environment, markets environment, environment of manpower resources. At present, still exist many defects environment of investments professional sports club in China in China, the healthy environment of investments in professional clubs ought to be built to protect the benefit of in vesting subjects and accelerate the health development of sports club industrialization.
出处
《体育与科学》
CSSCI
北大核心
2005年第5期58-60,54,共4页
Sports & Science
关键词
职业体育俱乐部
投资环境
发展对策
professional sports club
environment of investments
development countermeasure